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Grammy Awards: Organisers Use Nigerian Artists For Promotion – Shopsydoo

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British-Nigerian media personality, Adesope Olajide, better known as Shopsydoo, has accused the Grammy Awards organisers of using Nigerian artists for promotion.

 

 

 

New Telegraph had earlier reported that a total number of five Nigerian artists which include Burna Boy, Davido, Ayra Starr, Asake and Olamide, were nominated at the 66th Grammys on Sunday night, but lost in all the categories.

Reacting via an Instagram live session, Shopsydoo claimed that the Recording Academy doesn’t care about African music, stressing that the Grammy band playing Fela Anikulapo-Kuti’s ‘Water’ after ‘Water’ by South African singer, Tyla was announced as the winner of the inaugural Best African Music Performance category, was enough reason that the Grammy doesn’t have a clue about African music.

READ ALSO: Davido Finally Reacts To His Grammy Loss

He urged African musicians, especially Nigerian artists, to shun Grammy.

He said, “Tyla’s ‘Water’ (was announced as the winner), the band is playing Fela Anikulapo-Kuti’s ‘Water’ while somebody that has a different ‘Water’ was working on the stage. If you want to know about an organisation that has no clue, the Grammy has no clue.

 

 

 

“They have no clue, they know nothing about our culture. And we shouldn’t be wasting our energy there. These bums gave Tyla’s ‘Water’ an award and they are playing Fela Anikulapo-Kuti’s ‘Water’ in the background. Is that an organisation that understands us? They don’t care about us, man.

“They just want to use us for promotion. One billion people in Africa, want us to continue to sell the Grammy. We ain’t f*cking with that. For me, I don’t want anybody to come to tell me about no Grammy, mehn.

 

 

 

“I’m telling you for a fact, they used Davido heavily to promote their platform. They rely hugely on the incredible numbers and eyes that Nigeria and Africa bring and they use our artists.

“They announced one of the greatest artists of our time, Burna Boy as a performer which got us all excited. They nominated Burna Boy four times, they nominated Davido three times, but they knew that they were going to f*ck them up.”

 

 

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